GS Press Release

FOR IMMEDIATE RELEASE

Contact:
Caleb Dean
Generation Sustain
Cell Phone: 413 - 531 - 1928
Email: caleb@generationsustain.com
www.generationsustain.com

GENERATION SUSTAIN and the
GENERATION SUSTAIN VENTURE SPACE

The space for the next generation of socially and environmentally responsible entrepreneurs, artists, visionaries, and consumers

SHELBURNE FALLS, MA, September 23, 2008 –The common interests of environmental sustainability, social responsibility, and economic empowerment has led a group of local young adults to launch their new Generation Sustain business headquarters in the historic Oddfellows/McCusker’s Market building in picturesque downtown Shelburne Falls. The Generation Sustain group has designed their Venture Space to fuel positive change by providing a resource center, networking facility, and a dynamic, diversified workspace designed to promote collaboration and harbor young ventures and fresh ideas focused on social and environmental responsibility. The space will stimulate the local economy by offering opportunities and support for young ventures to succeed and thrive in the Shelburne Falls area while creating a model for sustainable economic empowerment that can be taken anywhere in the world.

The Pioneer Valley continues to flourish as a culturally progressive hub. Within close proximity to major eastern points such as New York City, Boston, and international airports, the possibilities for sustainable development and networking are endless. Shelburne Falls in particular is highly desired for its rural location and quality of life, yet the lack of professional jobs forces many people, including young adults and college
graduates, to establish themselves in areas of greater population. The Generation Sustain core team of UMass Amherst undergrads and alumni felt the pressures of relocating themselves in order to partake in professional career paths. Yet the attachment to the area felt by all spurred the vision for creating and implementing a means by which to use their passions and skills to build a model for sustainable community prosperity. This, combined with the overwhelming need for a young, positive, inclusive voice for the sustainability movement, led the Generation Sustain team to create a system to challenge the traditional paradigm of population dependent professionalism by creating a hub of creativity that will result in intentional business collaboration, fostering sustainability within local environments and economies while speaking to the world. The large number of artists, entrepreneurs and research in Shelburne Falls and the Pioneer Valley makes a perfect opportunity for local and non-local peoples to come together, encouraging and generating an efficient business arena and community of responsible prospects.
Please contact Caleb Dean of the Generation Sustain team to schedule a meeting, interview, visit, or for any other inquiries by phone at 413 - 531 - 1928 or e-mail at caleb@generationsustain.com.


# # #